Social Media & Content Creation (Browns Plains)

Social Media & Content Creator

**FULL TIME | IN OFFICE | BRISBANE SOUTHSIDE | JD LIGHTING**

**1. The Mission**

JD Lighting is more than just a lighting retailer — we’re a trusted name for homeowners, electricians, builders, and designers across Australia.

We’re looking for a **Social Media Creator & Co-Ordinator** to help us take our content and online presence to the next level. Your job is to make sure the content we create actually lands: it gets seen, stays on trend, sparks conversation, and builds trust with our audience.

You’re not just “posting content.” You’re managing the **frontline of our brand** across social media — retail, trade, and everything in between.

**2. The Responsibilities**

**The Channel Owner** You’ll manage JD Lighting’s social media accounts across Facebook, Instagram, TikTok, Pinterest, and LinkedIn (Retail & Trade). This includes captioning, posting, responding to comments and messages, and staying active with our audience.

**The Content Creator** You’ll shoot and edit photo and video content — in-store, in office, product-based, lifestyle, and short-form video. You’ll be comfortable filming **yourself**, filming **others**, and directing simple shoots with staff, electricians, and builders.

**The Idea Factory** You don’t wait for instructions. You’re constantly spotting trends, sounds, hooks, and formats — and turning lighting products, installs, and store moments into engaging content. You know how to make “boring” look interesting.

**The Brand Voice** You’ll help shape how JD Lighting shows up online — knowledgeable, approachable, and human. That includes engaging with customers, tradies, and followers in a way that builds trust and community.

**The Online Growth Support** You’ll also have the opportunity to work in our **eCommerce and online content space**, including blog writing, website content, and supporting online campaigns and promotions.

**3. The Persona (Who You Are)**

**Chronically Online (in a good way)** You understand why some videos hook instantly and others flop. You know IG Reels, TikTok, and LinkedIn — and how each platform wants content delivered.

**Autonomous & Proactive** You don’t wait for a brief. You see a trend, a gap, or an opportunity — and you act on it. You’re comfortable owning your role and taking initiative.

**Comfortable on Camera** You’re happy to be on camera when needed, and confident filming others. You can guide people who aren’t used to being filmed and make them look natural.

**Creatively Fearless** You’re not precious. You test ideas, learn fast, and aren’t afraid to try things that might flop — because the winners matter more.

**People-Focused** You enjoy interacting with staff, customers, electricians, and builders. Social media to you is about conversation, not just content.

**4. Why This Role?**

**Real Ownership** You won’t be boxed into a tiny task list. You’ll have real control over how the brand shows up online.

**Growth Beyond Social** This role can expand into eCommerce, online content, and digital marketing as you grow.

**Skills Over Degrees** We don’t care about qualifications. We care about attitude, creativity, and execution.

**No Corporate BS** We’re a growing business with a strong team culture. We move fast, support each other, and value initiative.

**5. Requirements**
- Examples of **previous work** (videos, photos, social profiles, portfolios — personal or professional)
- Strong photography and video creation skills
- Ability to write captions that sound human, not robotic
- Comfortable working in-office and on-site when required
- A great attitude — non-negotiable

Pay: $60,000.00
- $75,000.00 per year

Work Location: In person Apply on Kit Job: kitjobau.com/job/3qgwf2