Marketing Manager – Victoria – Clublinks Management Pty Ltd …, Melbourne

The Intro Marketing that gets people off the couch and into the venue, that’s the gig. We’re on the hunt for a passionate, proactive and performance-driven Marketing Manager – Victoria to set the direction (and the pace) for marketing across our VIC portfolio of sport and recreation venues. This is a hands‑on leadership role. You’ll build standout campaigns and coach a small team to deliver with pace, polish and accountability. You’ll focus time, energy and budget on what drives participation and revenue, using insights to back your calls, and comfortably saying "not right now" to anything that won’t move the needle. About Clublinks At Clublinks, we’re bright, bold, nimble and yes, we like to have fun while we’re at it. With three key streams, Clublinks Management, Clublinks Padel and Clublinks Communities, we lead the way in leisure and community management, delivering great experiences (and strong results) for our clients and communities. We’re agile, ambitious and known for meeting, and beating, the objectives that matter. We’re guided by our values Stand Out, Be Awesome, Speak Up and Get #it Done, which basically means: bring ideas, back yourself, and keep raising the bar. We’re not afraid to do things differently, and we take pride in delivering innovative, high-quality experiences across our venues. Our 1000+ strong team is based across sites in VIC, NSW, QLD and WA so there’s plenty happening, and plenty of support around you. More about the role Based at our head office in Scoresby and reporting to the Head of Marketing, you’ll lead marketing across a diverse portfolio of sport, golf and leisure sites in Victoria, setting the priorities, building a roadmap people can actually execute, and making sure the work lands brilliantly on the ground. In this leadership role, you will:
- Lead a team of 2–3 marketing professionals
- Translate business goals into a clear, practical marketing plan for the portfolio
- Be directly involved in planning and delivering campaigns
- Partner closely with venue teams to deliver impactful, localised marketing
- Use reporting and insights to sharpen performance and continuously improve You can switch gears fast, from setting the strategy to writing the copy, building the campaign and hitting launch. At the same time, you’ll set the standards, coach your team and keep stakeholders aligned on what matters most. Key responsibilities may include:
- Build and manage an integrated marketing plan for VIC venues, aligned to business goals and revenue targets
- Own hands‑on delivery of campaigns across digital, local and venue‑based channels
- Lead, coach and develop a team of 2–3 marketers, building capability, accountability and a high‑performance culture
- Work to a explicit planning and reporting cycle (briefs, priorities, timelines, reviews) so the team executes with pace and focus
- Prioritise work based on impact, focusing on initiatives that drive participation and revenue growth
- Partner with venue managers and operational leaders to deliver practical campaigns that work in‑market
- Track and report on campaign performance; turn insights into action and continuous improvement
- Challenge low‑value, “tick-the-box” activity and simplify plans to what will make the biggest difference All about you You’re a marketing leader who loves turning ambition into action. You prioritise hard, execute well, read what’s happening in‑market, and translate insight into a plan that people can rally around and deliver.
- Rolling up your sleeves to get high‑quality work out the door when needed, and
- Developing a high‑performing team who can execute consistently with transparent direction, coaching and standards You bring energy, urgency and clarity, and you help everyone stay focused on the few initiatives that will drive the biggest results. Other skills and experience we’re looking for:
- 6+ years experience across marketing roles, ideally within multi‑site or venue‑based environments
- Ability to set priorities, create a clear marketing roadmap, and align stakeholders around it
- Experience leading and developing others
- Strong capability delivering campaigns across multiple channels
- Ability to prioritise effectively, focusing on high‑impact activity over low‑value tasks
- Commercial mindset with a clear understanding of what drives results in a venue‑based business
- Confident working with stakeholders across operations and leadership
- Strong organisational and project management skills
- A proactive, solutions‑focused approach and ability to Get #it Done
- Excellent communication skills and attention to detail Why you’ll love it here
- Free onsite parking
- Café and restaurant right at your doorstep
- Free golf, gym & aquatics membership across our managed sites (fair use applies)
- Easy access to Eastlink
- Childcare and gym on site
- A genuine commitment to professional development and growth
- A fun, fearless, values‑driven culture #J-18808-Ljbffr Apply on Kit Job: kitjobau.com/job/3rr066