Senior Performance Marketing Manager (Perth)

Senior Performance Marketing Manager Location: Perth WA Employment Type: Full-Time Hybrid Working At equ, we help ambitious organisations connect digital experiences, marketing performance and customer journeys in a way that drives real business outcomes. Our clients trust us with complex digital ecosystems
- from websites and platforms to media, search, content, data and optimisation
- and rely on us to make the complex feel clear, actionable and commercially valuable. About the Role As Senior Performance Marketing Manager, you’ll lead the digital marketing direction across a portfolio of key clients, helping them connect performance marketing, data, content and digital experience to drive measurable growth. This is a senior, hands-on role for someone who can move confidently between strategy and delivery. You’ll interrogate data, uncover the story behind performance, shape digital marketing roadmaps, lead client conversations, mentor team members and identify opportunities to improve the full customer journey. Working closely with Account Managers, Strategy and Development teams, you’ll help turn complex digital challenges into clear direction, practical action and tangible commercial outcomes. You’ll also play a key role in shaping how equ continues to evolve its digital marketing and customer journey offering with equNorth
- helping us improve how we plan, measure, report and deliver growth for our clients. What You'll Bring You’re a strategic digital marketer who understands that performance is not just about channels
- it’s about people, behaviour, journeys and outcomes. You know how to dig into data, find the insight that matters, and turn it into recommendations clients can understand and act on. You’re confident leading conversations, challenging assumptions and guiding clients toward better decisions. You’re equally comfortable shaping a roadmap, reviewing campaign performance, identifying website friction, improving measurement, or mentoring a team member through a complex problem. Most importantly, you care about quality. You want to do smart, commercially meaningful work that helps clients improve the way their customers discover, engage, convert and come back. Skills you'll possess Essential
- 5+ years’ experience in digital marketing, performance marketing or growth roles, ideally within an agency, consultancy or complex multi-channel environment.
- Strong strategic and hands-on capability across paid search, paid social, SEO and performance reporting
- Strong working knowledge of GA4, Google Ads, Google Tag Manager, Google Search Console and digital reporting tools, with relevant certifications.
- Experience using a range of digital marketing, reporting and optimisation tools to uncover insights, measure performance and identify opportunities for improvement.
- Ability to translate data into insight, recommendations and commercially focused action.
- Confident client leadership skills, including presenting, challenging thinking and guiding decision-making.
- Experience building digital marketing roadmaps aligned to business and customer journey objectives.
- A genuine interest in how search, AI, content, websites, data and media are changing customer behaviour. Nice to have:
- Experience with CMS, DXP or enterprise website platforms such as Sitefinity, Umbraco or similar.
- Exposure to CRM, lifecycle marketing, personalisation, attribution or marketing automation.
- Coding, data analysis or statistical experience. Why Join equ? This is a chance to join an independent digital agency at a point where our digital marketing offering is evolving. You’ll have the opportunity to influence how we approach customer journey marketing, improve the quality of our strategic outputs, and help shape the way we deliver connected growth for clients. We’re looking for someone who wants more than a delivery role
- and wants to contribute to the direction of the team, raise the standard in digital marketing, and be part of building a smarter, more connected agency offering. Perks Beyond the Work The environment and culture we nurture are as crucial as the work we create. Whether it’s your first day or your 5th year, you’ll feel empowered to contribute and drive positive change. Additional benefits include
- Birthday leave: Take a day to celebrate with friends and family.
- Salary sacrifice scheme: Access valuable discounts to get that car you’ve always wanted.
- Yearly bonus incentives: Get recognised and rewarded for your hard work with our bonus incentive program.
- Personalised professional development: Achieve your career aspirations with growth plans and ongoing training options tailored to you.
- Flexible & hybrid working options: We focus on productive collaboration and pride ourselves on offering remote and hybrid options to suit all lifestyles.
- Employee assistance program: We believe mental wellness is integral to a sustainable career and provide all employees with free and confidential assistance services.
- Prime Location: Our newly outfitted offices are ideally located on St Georges Terrace. With the CBD on your doorstep, coffee, cuisine, concerts, and culture await you.
- Work from anywhere: Temporarily work from anywhere in the world for up to four weeks a year to be closer to family and loved ones or to experience a recent culture.
- Flexible public holiday options: We offer the ability to swap two public holidays annually for alternative cultural celebrations of value to individual employees. Ready to apply? If you're looking for a role where you can make a real impact
- not just for your clients but on the way an agency runs
- we'd love to hear from you. Apply on Kit Job: kitjobau.com/job/3qe4d7