Direct Response Funnel Copywriter Sydney

We are in search of a highly proficient and creative Direct Response Funnel Copywriter to enhance our marketing team. Your primary role will be to craft compelling and impactful marketing copy for our medical practice owner focused campaigns. This position requires an in-depth understanding of our target audience and the ability to produce copy that engages effectively, driving significant engagement and conversions.

Key Responsibilities:

Conduct Detailed Research:

Develop comprehensive user personas through extensive market and audience research.

Assemble a research folder with insights, rated 4 stars or above by our marketing team.

Identify and document at least 5 non-obvious, significant motivations and drivers in the medical field.

Write Effective Copy:

Meet or exceed target metrics such as 25%+ conversion rates on landing pages, 50%+ show rates on webinars, and 20%+ appointment rates.

Develop diverse versions of copy for A/B testing, focusing on both sales and human-centric approaches.

Team Collaboration:

Provide prompt responses to team communications, with a response time not exceeding 24 hours.

Demonstrate high accountability, aiming to complete tasks ahead of schedule.

Positively influence team dynamics and performance, with each team member rating their interaction with you 4 stars or above.

Requirements:

Proven expertise in direct response copywriting.

Strong research skills with the ability to create detailed and actionable user personas.

A robust portfolio showing high-conversion copy across various digital platforms.

Ability to work under pressure and adapt to evolving requirements.

Exceptional communication and team collaboration skills.

Proficiency in A/B testing.

What We Offer:

A energetic and quick-paced work setting.

Competitive compensation.

An opportunity to significantly impact our marketing strategy and business growth.

Collaboration with a talented and dedicated team.

Application Process:

We are looking forward to speaking with you and getting started as soon as possible!

Please note, meeting hours will be Monday thru Friday 5:30am-9am GMT time due to cross over of team member timezones. Apply on Kit Job: kitjobau.com/job/3rddll