Marketing Development Representative (Mdr) - Hybrid (Sydney), City of Sydney

Who you are
- Driven and personable early‑career professional passionate about customers
- Organised, energetic and self‑motivated, thriving in a fast‑paced environment
- Natural curiosity about the B2B SaaS world, excited to build deep knowledge of workforce management, payroll and HR technology
- Comfortable working independently or collaborating closely with Sales and Marketing teammates
- Accountable to the targets and SLAs you own Please note, we're only open to candidates based in Sydney, NSW. What you will do
- Lead Qualification & Pipeline Contribution Own Humanforce's inbound lead qualification process: identify, prioritise, qualify and route leads that align with our ideal customer profile across our global markets. Maximise lead‑to‑opportunity conversion in line with Humanforce targets, best practices and defined SLAs. Enrich and validate inbound leads using tools such as HubSpot, Lusha, Clay or ZoomInfo before handoff. Conduct thorough initial discovery to understand prospect needs and handoff qualified opportunities to Sales. Conduct qualification‑stage product overviews and communicate value proposition. Improve speed‑to‑lead by responding to all inbound leads within SLAs. Route qualified opportunities to the right sales owner, segment or region; recognise new logo, upsell and existing customer leads. Accurately maintain CRM records and prospecting tool data for pipeline visibility.
- Sales & Marketing Collaboration Build strong relationships with Sales team to deepen understanding of platform, ideal customer profile. Partner with Marketing to support campaign planning, lead generation initiatives and follow‑up on inbound enquiries. Be the bridge between Sales and Marketing, ensuring campaigns are understood before launch and that you are accountable for bookings targets and SLAs. Serve as Marketing's eyes and ears on lead quality, elevate errors or failures in real time. Work closely with Revenue Operations to maintain lead routing accuracy and CRM hygiene.
- Nurture & Engagement Own Humanforce's email nurture program: design, build and optimise sequences that keep prospects engaged. Design and maintain outreach workflows and multi‑touch sequences that drive consistent engagement. Monitor warming leads and elevate when appropriate.
- Growth & Continuous Improvement Bring a systems‑thinking mindset to design, build and continuously improve outreach processes. Strive for continuous learning, seek feedback and coach to hit and exceed targets. Use data‑driven insights to improve approach. Embrace AI tools and emerging technologies to enhance prospecting efficiency. What you'll need
- Hands‑on experience with CRM platforms, including HubSpot
- Experience with at least one lead enrichment tool such as Lusha, Clay or ZoomInfo
- Systems thinker able to design and build repeatable processes
- Deep curiosity about B2B buyer behaviour and Humanforce's ideal customer profile
- Understanding of the link between Marketing and Sales in a B2B workplace and knowledge of SaaS industry
- Excellent written and verbal communication skills, building rapport quickly
- High motivation to achieve individual targets through consistent activity levels
- Data‑driven mindset with strong analytical and critical reasoning skills
- Collaborative mindset, working across Sales, Marketing and RevOps
- Ability to adapt in a dynamic, fast‑paced environment
- Positive attitude, high energy and strong work ethic
- Tertiary degree qualification Some nice to have's
- Sales experience in a B2B environment, with SaaS experience preferred
- Exposure to workforce management, HR or payroll technology Benefits
- A truly flexible workplace through our approach
- The opportunity to be part of a fast‑growing global tech company
- A focus on learning and development through Humanforce HR
- A generous talent referral program – know outstanding people, be rewarded
- 12 weeks paid parental leave for primary careers, 4 weeks for secondary
- 4 extra days leave to focus on your wellbeing
- Contemporary and practical Employee Assistance Program
- A cool reward and recognition program – shout to your colleagues and earn points to spend
- Access to our own financial wellbeing platform Thrive – including earned wage access, tools to budget and save, perks and cashback across hundreds of Australian retailers
- Fun, collaborative culture with passionate people
- A workplace where you can genuinely improve the world of work! Equal chance We are a diverse and dispersed organisation and are actively looking to grow our team with individuals from all diverse backgrounds. We encourage applicants from all backgrounds, cultures, ages, genders, neurodiversity, religions, sexual orientations, and experiences to apply. #J-*****-Ljbffr #J-18808-Ljbffr Apply on Kit Job: kitjobau.com/job/3rrknp